Image via Doughnut Time

Some of you may not realise that this Sunday, February 5, is THE most important day of the year.

It’s time to move on from Australia Day, forget Easter and sack in Christmas, guys, because World Nutella Day?

That’s where it’s at.

And Doughnut Time obviously agree, because the deadset legends in charge of Doughnut Creation have thought long and hard about how to celebrate our new favourite holiday and settled on THIS:

“World Nutella Day is nearly upon us, and we’ve created the ‘Montella Jordan’ to celebrate all things Nutella,” Doughnut Time said in a statement. “Filled to the brim with Ferrero’s finest, glazed, dipped in rainbow sprinkles and topped with chocettes, roasted hazelnuts and a mini jar of Nutella, it’s not for the faint-hearted!”


Sounds like a challenge to us.

The limited edition Montella Jordan will be available in stores this Saturday and Sunday, February 4 and 5.

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