Channel Nine’s new ad promoting the COVID-19 vaccine has come under fire for its lack of diversity.

The ad – which features the likes of Scott Cam, Karl Stefanovic, Allison Langdon and Eddie McGuire – is being targeted by viewers for only featuring caucasian personalities.

“Yo Channel 9 you missed your shot at looking like you care about the health of anyone who isn’t white #getvaccinated #butonlyifyourewhite,” Media Diversity Australia co-founder and Channel 10 presenter Antoinette Lattouf tweeted.

Hear what Jonesy & Amanda think:

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