Netflix Has A Huge Problem And It Could Be About To Change
Netflix is the world’s most popular streaming services with shows like House of Cards and Orange Is The New Black containing to please the audiences.
But it faces major long-term problems, admitting that their programming line-up is now costing far much more money than what we pay for it.
The company has signed up to close to $17 billion worth of content over the next three years, which is way more than it currently makes.
Investors for the Californian company are hoping to ramp-up the number of subscribers y introducing new content, and so far it seems to be working with 5.2 million people signing up in the second quarter of the year.
That’s the largest increase ever during the period, which has always been the company’s slowest time of year.
Netflix now has 104 million subscribers worldwide and, for the first time in its history, most of those subscribers (slightly more than 52 million) are outside the United States — including Australia.
Netflix now plans to keep their programming diverse, with more content catering towards Japan, India and Indonesia, which will allow them to attract more subscribers.
“It is going to be imperative for them to have more locally produced-content,” CFRA Research analyst Tuna Amobi said. “They can’t afford to pursue a ‘one-size- fits-all’ strategy.”